In New York this week, the Fung Global Retail & Technology team hosted an event called Breakfast with the Disruptors: Women-Led Beauty & Fashion Startups including GoPure Beauty, a very young skincare products company, which attracted a standing-room-only crowd of more than 150 women and men. Other aspects of beauty as a topic were present, like cosmetic surgery, in the form of reps from Boca Raton Liposuction, which had tons of information on different procedures they had on offer depending on the clients goal in mind. The event was held at Arno Ristorante, a well-known fashion industry meeting place located in the Garment District.
The event featured presentations from seven women-led startups that competed for a $2,500 prize offered by event cosponsor HookLogic, which provides a performance marketing platform for brands to reach in-market shoppers, drive traffic to products and attribute resulting sales. The competition was judged by executives from The Fragrance Foundation, Elizabeth Arden and Macy’s.
The seven participating startups were:
en.JOYYE is a social shopping community in which jewelry lovers can enjoy discovering and shopping for socially curated jewelry trends around the world. Site visitors can explore the community, discover new trends, follow their friends and save their finds, as well as help others in need when purchasing featured products.
Findmine runs a retailer’s product catalog and merchandiser’s looks through proprietary algorithms and then highlights the retailer’s goods in a perfect outfit for each shopper, which can be displayed on the retailer’s website, in advertisements, in email or in stores. Findmine was selected as the winner of the $2,500 prize.
Four Mine, whose founders have 35 years of experience in the jewelry industry, offers a better way for consumers to shop for engagement rings and jewelry online. Customers can select several designs on the site and then receive replicas of those items (made from non-precious materials) to evaluate at home before they make their purchase choice.
LookBooker is a service that is changing the way users book hair and beauty appointments. It provides users with a trusted marketplace through which to search, select and instantly confirm beauty appointments, 24 hours a day, from any web or mobile device.
The Ritualist allows customers to book in-home, professional skincare treatments that range from mini facials to advanced procedures such as microdermabrasion. A highly qualified network of licensed estheticians provides the services.
SUPA (formerly SoftSpot) offers a unique plug-and-play sensor system for clothing that monitors biometric and environmental data and automatically connects with the Internet of Things. Manufacturers can easily integrate the sensors into clothing in the form of a zipper.
Travel Beauty offers a hyper-curated collection of the best beauty products from around the globe, in the context of a luxury shopping experience featuring a personal shopping concierge, phone product consultation and rich editorial content.
We were thrilled to host these women-led startups at our Breakfast with the Disruptors event this week, and we look forward to hosting future events in New York and other cities.